Why Leadership Seems Sexier Than Management

There are a whole lot more people talking about leadership than there are people talking about management these days. In fact, on Twitter, my informal survey shows the numbers of Leadership Gurus to Management Gurus to be about 25-to-1, but I think that's a conservative number.

How many "leaders" are in your organization versus the number of managers? 1-to-25? Completely opposite huh?

Anyone can fashion themselves a "Leadership Guru." Here's why: there's no certification needed to become a "leadership instructor." And leadership is not about achieving quantifiable measurement. No, the leadership talk is all about character traits, magnetism and vision - all stuff that is not quantifiable in the short-term. Whereas, if a manager misses one item on the checklist today, there can be dire consequences immediately.

Management is much tougher than leadership. Managers don't have the luxury of being liked or followed or being a visionary. No, management is what is necessary when the leaders are off contemplating their navels. Someone has to run the place to make sure the doors stay open and people remain employed.

Management is hard work - not in the future but today. Maybe that's why there are so many "Leadership Gurus," because it's easier, less precise and fewer consequences if you get it wrong. But mess up the management thing and heads will roll and dollars will be lost. And it's also the manager's job to make sure employees are engaged and productive.

So before you go off and embrace the sexiness of "leadership," you'd better make sure you have the management thing down to a fine science. People's livelihoods are depending on it. Give me a solid manager over a wanna-be leader any day, and I'll show you an organization responding immediately to market changes and customer demands.
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Kevin Burns - Management Attitude/Culture Strategist
Web Site http://www.kevburns.com

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