I'm not comfortable with attending the social events at conferences because: 1) I am at work when I am at a conference, and 2) I'm really not very good at small talk.
As bad as I may be at small talk, my next door neighbor is, hmmm, let's say he's "inept" at making even the slightest conversation. I have no idea what he does for a living because, well, because communication seems almost painful for him and we've never gotten that far in a conversation. (Yes, I know that's small talk. I told you I wasn't very good at it.)
I hope he's not in customer service or sales. My line of work would probably make him catatonic.
Which brings me to this question: are you skilled in all of the areas you need to be for your work? I have heard far too many people say that they have the gift of the gab and that's why they're in sales. The gift of the gab isn't enough - unless you only want to be a mediocre salesperson. No, being "skilled in the sale" is where I would put my money.
Each person has a natural talent for something. But raw talent alone will only ever allow you to achieve mediocrity. Talent alone is seductive - thinking you don't have to work hard because you have talent. It's why too many with real talent only ever achieve mediocrity. But it is putting skill on top of that talent that drives you right into greatness. That means that even if you have talent, you still need to build skill.
Let me explain. Tiger has talent. Ovechkin has talent. Kobe has talent. So what? Without practice, they'd all be just average players.
You may have talent for whatever it is you do. But if you aren't honing your skill everyday, you're wasting your talent. You're as ordinary as every other mediocre "player" like you.
The quote goes: There's no difference between the man who can't read and the one who won't read. In the same way, talent without skill is lazy - a one-way street to the vast wasteland of mediocrity.
Be better than that. Stop being ordinary. Find your greatness.
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Attitude w/ ATTITUDE by Kevin Burns - Corporate Attitude/Culture Strategist
Creator of the 90-Day Strategy to Greatness Culture
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